Impressions from Sitecore Symposium 2019

Impressions from Sitecore Symposium 2019

This was my third time at Sitecore Symposium as a speaker and it is interesting to compare the experience year-over-year-over-year, especially at the same venue the second year running! Plenty of buzz Velir’s booth with our theme of storytelling and how we can use Sitecore to better communicate those stories and foster human connection in a digital world. Some of the highlights were talks by Platon, Dr. Rana el Kaliouby, and Paige O’Neill.

As usual, it was great opportunity to learn more about the latest release of Sitecore and what’s on the future road map. Some themes emerged that I am really excited about.

Looking forward to installing Horizon (Sitecore’s author experience overhaul initiative) as part of next Sitecore release which promises anew interface that will be more intuitive, reduce context switching between Experience Editor and Content Editor, and integrate page level analytics to provide better context for making decisions.

ContentHub promises platform maturity, owning more of the creative process and end-to-end tasks so content authors need not work in as many solutions. In particular, CMP is and its evolution will be something to watch. And finally, machine learning is beginning to be applied for practical use in the authoring and personalization space via Sitecore AI. Some call it magic, we just call it science.

Overall, I walked away encouraged and excited to be part of what comes next!

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